Hollywood Bowl officially launches £3m development at intu, Lakeside
The new bowling centre comes as part of a multi-million-pounds leisure expansion at the iconic Essex shopping centre
On Wednesday 1st May, Hollywood Bowl Group hosted an exclusive launch party to mark the opening of its 60th centre in the UK following a £3 million development. The 34,000 sq. ft centre sits alongside a range of other big-name entertainment brands and food and drink venues, as part of a multi-million-pound investment to expand the leisure offering at intu’s Lakeside shopping centre.
It’s great to receive such a warm welcome as we officially open the doors to our new centre at intu Lakeside, bringing the Hollywood Bowl experience to Essex.
CEO for Hollywood Bowl Group
This centre is a milestone for Hollywood Bowl Group, as not only is it one of our largest centres, it is also the group’s 60th centre to open in the UK. It truly showcases the culmination of years of experience entertaining families, friends and work colleagues from all over Britain and we’re very much looking forward to welcoming more guests to enjoy our unforgettable Hollywood experience.
Hollywood Bowl at intu, Lakeside details
The Thurrock-based centre has already created 40 new jobs and features the iconic American-style décor, seen at many of its other 59 other centres across the UK. This latest-generation of Hollywood Bowl is complete with 24 state-of-the-art lanes, including six VIP lanes situated in a plush area and includes a fun new game ‘Hyper-bowl’ where customers can multiply their score by hitting the bumpers before knocking down pins.
Guests can enjoy a range of American-style cuisine from the Hollywood Diner, and even dine in an iconic vintage Chevy car seating area, adding to the Americana-inspired facility. Available at the diner are an extensive range of authentic American meals, including a range of gourmet burgers, hot dogs, freshly made milkshakes and a selection of signature desserts. Speciality cocktails are available from the bar.
Guests can also play in Hollywood Bowl’s famous amusements area, which will feature leading games such as Pacman Hoops, Mario Kart, Grand Piano Keys and retro games like Space Invaders and Pacman Smash air hockey. There is also the opportunity to ‘Play for Prizes’, where visitors can win tickets on their favourite games and exchange them for fun goodies.
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Notes to Editors
About Hollywood Bowl
Hollywood Bowl is part of the Hollywood Bowl Group, the UK’s leading ten-pin bowling business with 60 centres operating under the Hollywood Bowl and AMF Bowling brands.
Specialising in modern, high-quality bowling centres, Hollywood Bowl has built a reputation for delivering outstanding family entertainment in venues that, due to their unique nature, are also aspirational leisure destinations for young adults and perfect for corporate parties and events.
Hollywood Bowl has modernised the customer bowling experience. Centres offer state-of-the-art booking systems, premium American diners, licensed bars, Costa Coffee outlets and exclusive pre-bookable VIP lanes.
The company employs 2,000 team members, 100 of whom are based at its central support centre in Hemel Hempstead. Customers can save money by booking early and online at hollywoodbowl.co.uk
intu owns and manages some of the best shopping centres, in some of the strongest locations, in the UK and Spain.
Its UK portfolio is made up of 17 centres, including eight of the top 20, and in Spain it owns three of the country's top 10 centres.
It is passionate about creating compelling experiences, in centre and online, that make its customers smile and help its retailers flourish.
It attracts over 400 million customer visits and over 25 million website visits a year offering a multichannel approach that truly supports retail strategies. In 2017, it launched the UK's first tailor-
made promotional services model to help brands as they look to optimise their portfolio or expand their UK coverage.